You're in affiliate marketing because you have dreams and goals for yourself. Certainly greater income is one of them. However, you want this income for something, not just to stuff under a mattress.
Whether it's to leave your current job, plan the vacation of your life, or pay off a mortgage, you have intentions for the money you make. You have dreams, both short-term and long-term.
These dreams certainly influenced your decision to choose a particular affiliate program. You chose what you deemed the best affiliate program available to help you achieve your dreams. To build your downline faster it's wise to sell those dreams to others so they can understand what your affiliate program can do for them.
By selling the dream, you don't have to sell yours precisely. You sell the overall main dream of garnering a better income and gaining some financial independence. You also sell the freedom to choose life options because of increased income.
Each individual will use their gains in income for different specific dreams. The overall "big picture" dream is essentially the same for most individuals. The individual brush strokes that make up the big picture will differ.
How do you go about selling the dream? Do you post ads talking about the dream as you post ads for your affiliate products? You can; the Internet is full of "live your dreams" ads and "retire in luxury tomorrow" pronouncements. However, you want to build a downline team that has a realistic view of what it takes to achieve success in affiliate marketing.
Therefore, you want to talk to individuals with the intent to inform them intelligently about affiliate marketing opportunities. Three great ways to do this are through face-to-face meetings, social forums, and through article marketing.
Each one of these platforms allows you to present information without the hype. You build credibility for yourself and your particular program when you present it in these three ways.
Here's why the above three methods for selling the dream about your affiliate marketing program works:
People typically like being around enthusiastic, positive people. When you convey the opportunity your affiliate program offers with this attitude people tend to listen. Whether it's one-on-one or to a group, enthusiasm is infectious. Of course we're talking honest matter-of-fact enthusiasm, not used-car salesperson enthusiasm.
Present you affiliate marketing opportunity with confidence and with appropriate modesty and people will give you the benefit of the doubt as they listen. You should never discount count good old-fashioned one-on-one marketing done right.
Entire consumer product corporations were built on this personal selling. It can help you sell the benefits of your affiliate program to build your downline.
This is the digital version of talking to someone over coffee. You both can enjoy the coffee, just in different locations. Your dialog will be the same; casual, friendly, informative, and helpful. Social forums are ways for people to connect to offer advice, tips, resources, and moral support on issues.
When you approach forums with this attitude and not with an attack dog sales stance you gain the attention of forum participants. As is appropriate you can talk about your affiliate opportunity. Your honest approach with your intention of helping and giving useful information will gain you more downline members then the hard sell will.
Why is article marketing a good way to promote an affiliate opportunity? The answer is because an article lets you present information objectively.
You can compare affiliate-marketing programs and encourage others to come to their own conclusions. Of course, your article will link to where you can further explain your affiliate opportunity.
The good thing is people are heading your way of their own volition. They trust you because of the useful information you presented to them. With a generic article talking about different affiliate programs you did not hype yours so that they felt pressured. You gave information and they chose to act on that information by linking back to you.
They are pre-sold already on your specific program. While there's no guarantee they will sign-up, the odds are better than before they read your article. That's why article marketing works.
Sell your dream to build your downline team through the above three methods. You will present your affiliate opportunity in a refined and reputable way. You will build that trust with your audience that you need to encourage their participation in your affiliate opportunity.
Jim Slader manages the affiliate program at Article Marketer, the largest article distribution service on the Internet. Earn commissions on a product that virtually sells it; become an Article Marketer Affiliate today. Join the winning team: it's quick and easy .