You are ready to market your new affiliate product. You took the time to consider carefully a product that interests you. You have identified a good niche with a strong need for this affiliate product. Now you are unsure of where to start when it comes to promoting what you have.
Just how do you get your message out to your target market? Do you just take a banner or text link and post it on your website? There's more work involved with affiliate marketing than that. The following are seven ways you can get going now to promote your affiliate product:
Article writing and engaging in an article marketing campaign is a great way to get link distribution. With article campaigns, you write useful content related to your affiliate product. You choose a good article distribution service that will ensure you receive widespread distribution of your articles.
Your useful articles establish you as an authority on your topic. You develop a relationship with your reader. When they trust you as an authority on your affiliate product related topic you encourage their linking back to your website. There you can begin to sell them on your product.
Do the Word of Mouth Thing
Talk it up. Don't be afraid to tell others about your affiliate product during one-on-one conversations with whomever. Choose appropriate times to broach the subject and talk about it in a casual way. Don't do the hard sell. As befits a time and place let others know what you're doing. They may be looking for exactly what you have to offer.
Encourage Web Visitors to Subscribe to E-mail Alerts and Newsletters
Have a subscribe box on every page of your website. People come from many starting points and arrive on different pages of your website. Give them the opportunity, on every page, to subscribe to receive messages from you. You build your list this way and can begin those e-mail campaigns. You can also send them monthly newsletters.
Advertise in newsletters devoted to your affiliate product niche. You have a captive audience here. These readers are already pre-disposed to your affiliate product. They are reading these newsletters because of their interest in topics related to your affiliate product. Let them know, through your ads, that you have a product that will benefit them.
Write Creatively and Borrow as Well
When it comes to advertisements, why not write your own. First, learn all you can about your affiliate product. Understand all its benefits, features, nuances, and accessories. Now, put your own unique spin on all of this. Write ads in your voice and speak directly to your niche in your way. You set yourself apart from others when you let your personality shine in your advertisements.
In addition, borrow from your affiliate program. The good ones have their own pre-written advertisements available for affiliate members. Many also have pre-written e-mail campaign scripts. Some also have pre-written articles ready for you to place onto your Website or blog site. Take advantage of what your affiliate program offers you in the way of resources.
Give Something Away
When promoting your affiliate product give added benefit. Offer a free e-book, special report, or in depth knowledge article to potential customers. You may also want to offer a free trial for a service you offer. You may also want to give away free mini-samples of what you are promoting.
Make Use of Video
Online video is growing in popularity by the day. Consider putting video on your Website. First, it adds a little flavor to a static Website. Moving pictures always attract attention. Second, you can give product demonstrations through video. Instead of still photos, or a series of photos, you can show your product in action. Video is the next best thing to your customer being there beside you watching you demonstrate products live.
You can also show customer testimonials. People love to hear from other satisfied customers who find products helpful. To those customers who agree to it, record their stories on how your affiliate product benefited them.
Consider the above seven ways to get going promoting your particular affiliate product. You have to start somewhere when it comes to Internet marketing. As you perform some of the above activities, you may develop ideas for more marketing initiatives. There's always something you can be doing to promote your affiliate products.
Jim Slader manages the affiliate program at Article Marketer, the largest article distribution service on the Internet. Earn commissions on a product that virtually sells it; become an Article Marketer Affiliate today. Join the winning team: it's quick and easy .