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How More Traditional Employers Can Take Advantage of the Gig Economy

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By : The HT Group    99 or more times read
Submitted 2019-05-04 12:44:35
It’s no surprise that Austin hosts a healthy, thriving gig economy. As an emerging national trendsetter, Austin sits on the cutting edge of economic and industry trends. It’s estimated that by 2027, 50.9% of the U.S. population will be freelancing. That trend is being driven by a number of factors but the main driving force comes from the savings and convenience it offers the employers who are hiring freelancers. These progressive employers recognize and capitalize on the gig economy, which itself is in response to the preferences, needs, and accommodations of the burgeoning workforce of skilled, self-employed, temp, and contract workers.

There are plenty of articles on the pros and cons of the gig economy for both employers and employees—this is not one of them. This is about the companies that are either not in a position to employ freelancers or prefer not to. These more traditional businesses have a functioning business model they may not want to disrupt, yet see the value and are interested in applying gig economy benefits. Additionally, it’s about how to find candidates who are attracted to the flexibility and non-traditional perks of the gig economy but who are looking for more traditional (steady) work. That includes finding the sort of staffing agency Austin features where that talent can be found.

Working Remotely

Telecommuting is one of the most important and commonly sought after benefits among candidates today, particularly millennials. It’s arguably as much about independence, flexibility, and trust as it is about convenience. Consider if the open positions currently require in-house employees or if the job tasks could just as easily be accomplished remotely (at least some of the time). If there’s no demonstrable loss of productivity from working remotely, it’s well worth it to offer off-location options to attract and retain top talent.

Agency Sourcing of Employees

While the recruitment and hiring model is changing, staffing agencies remain an excellent resource for employers (and those hoping to be employed). Finding a good recruitment agency that really focuses on partnering with and establishing tailored hiring strategies for every client is likely the best employment solution available. With the gig economy in full swing and growing, the temp agency Austin needs is the one that really knows their clients, really knows their candidates, and excels at finding dynamic talent on a temp, permanent, and temp-to-hire basis.

Non-Traditional Benefits

As mentioned, the emergence of the gig economy is due in no small part to candidates seeking flexibility, independence, and the perks of non-traditional employment. But in this competitive gig economy there’s no reason a “traditional” employer needs to remain fully traditional. Dozens of employers are seeing terrific results from offering non-traditional benefits like pet insurance, student loan assistance, and on-site amenities including massages, manicures, childcare, haircuts—even offering snacks, kombucha on tap, or meals. Lifestyle perks have become increasingly popular as well and can contribute to the vibrancy of an employer’s culture. Some examples are food discounts at restaurants and grocery stores, gym memberships, museum memberships, group volunteering opportunities, and paid time off for personal volunteerism, sabbaticals, and so on. Last, never underestimate the draw of flexible scheduling so employees can work when they want and are most productive, or benefits like unlimited PTO.
Author Resource:- About The HT Group

Since 2001, Texans looking for the best work and the best candidates have leveraged the resources, experience, talent, personal touch, and commitment of The HT Group. With locations in North Austin, South Austin, and Beaumont, The HT Group serves a diverse selection of industries and fields. Their success and the personal attention they give to employers and candidates has established them as one of the top temp, recruitment, and staffing agencies in Texas. They are the premier Austin executive recruiters, additionally specializing in entry-level, temporary, temp-to-hire, and technical recruitment. The dedication, skill, and expertise of The HT Group’s recruitment team means they find the best positions for the best candidates and help out a wide variety of employers.

To find a new job or a new employee, connect with The HT Group, the Austin area’s most successful and committed staffing partners, at

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