Translate Page To German Tranlate Page To Spanish Translate Page To French Translate Page To Italian Translate Page To Japanese Translate Page To Korean Translate Page To Portuguese Translate Page To Chinese
  Number Times Read : 49    Word Count: 422  
Categories

Arts & Entertainment
Business
Career
Cars and Trucks
Celebrities
Communications
Computers
Culture and Society
Disease & Illness
Environment
Fashion
Finance
Food & Beverage
Health & Fitness
Hobbies
Home & Family
Inspirational
Internet Business
Legal
Online Shopping
Pets & Animals
Politics
Product Reviews
Recreation & Sports
Reference & Education
Religion
Self Improvement
Travel & Leisure
Vehicles
Womens Issues
Writing & Speaking
 


   

2 Trends that Could Impact Food Vendors (and How a Grocery Broker Can Help)



[Valid RSS feed]  Category Rss Feed - http://articlespromoter.com/rss.php?rss=67
By : Impact Group    29 or more times read
Submitted 2018-03-27 06:51:31
The best grocery brokers can have a profound impact upon their clients’ success. They can help food vendors navigate industry trends and keep them on the path to greater profitability. Here are two examples:

Expansion of Grocery Delivery Services

This is probably no secret, but the internet is rapidly changing how consumers buy their groceries. A good food broker can help vendors stay on top of those changes and leverage them to their advantage.

Recently, Walmart announced that it would expand its 100 metropolitan areas by the end of 2018. According to a March 14 article in Supermarket News, customers will be able to choose between same-day or scheduled deliveries. Walmart also stated that it would hire thousands of in-store pickers to gather the items in customer orders. Once these pickers collect an order, it will be delivered to the customer’s address via providers like Uber.

The article notes that Walmart is making this big expansion as retailers like Kroger and Costco are building up their own delivery services. Bill Bishop from Brick Meets Click told Supermarket News that the expansion “is a further indication that it will be Walmart, not Amazon, that is the big competitor to supermarkets for the online grocery shopping business.”

A first-rate CPG sales and marketing agency can help its clients stand out on the web. It can assist with developing and executing online marketing campaigns that draw the attention of both retailers and average consumers. A great grocery broker can also engage influencers and guide activity on social media.

The Rise of the Digital Coupon

Everyone loves coupons. This is especially true in the case of digital coupons. According to a study by Supermarket News, 45% of shoppers loaded coupons to loyalty cards in 2017. Out of that group, 90% said that those coupons persuaded them to buy a product. Here are some more encouraging statistics:

39% would buy a brand that they had not purchased before.
38.5% would buy more of a product.
39.1% would buy a product sooner.

Top-notch grocery brokers can enable their clients to tap into this potential. They can help vendors create coupons and content that entice consumers to buy.

Impact Group provides grocery vendors with comprehensive CPG marketing services. The company offers data-driven insights, sales support and much more.



Author Resource:-

Impact Group is a leading grocery broker in the United States. Its personalized approach to CPG marketing makes it easier for clients to connect with retailers of all sizes.



For additional information, visit Impactgrp.com



Article From Articles Promoter Article Directory

HTML Ready Article. Click on the "Copy" button to copy into your clipboard.




Firefox users please select/copy/paste as usual
New Members
select
Sign up
select
learn more
Affiliate Sign in
Affiliate Sign In
 
Nav Menu
Home
Login
Submit Articles
Submission Guidelines
Top Articles
Link Directory
About Us
Contact Us
Privacy Policy
RSS Feeds

Actions
Print This Article
Add To Favorites

 

Free Article Submission

Website Security Test